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Marcelo Bohrer's journey for a better world

Marcelo Bohrer
Strategic Designer | Systems Thinker | Regenerative Innovation Leader

Marcelo Bohrer is a strategic designer and visionary systems thinker with over two decades of experience designing innovative solutions at the intersection of sustainability, regenerative culture, and systemic innovation. With a multidisciplinary background spanning design thinking, product design, communication, UI/UX, business strategy, and permaculture, Marcelo applies a unique life-centered design methodology to tackle complex challenges and unlock transformative potential for organizations, communities, and ecosystems.

Throughout his career, Marcelo has demonstrated an exceptional ability to inspire and mobilize people through powerful storytelling. His narratives are grounded in systems thinking and ecological intelligence, yet emotionally resonant — helping diverse stakeholders envision and co-create meaningful, future-fit pathways. His leadership consistently bridges the gap between vision and implementation, turning bold ideas into tangible strategies and impactful initiatives.

Marcelo’s approach integrates practical design tools with regenerative principles, offering clarity and structure in complex environments. He is known for creating frameworks that not only address current needs but anticipate long-term system evolution. He works across public, private, and civil society sectors, often facilitating collaboration between unlikely partners to catalyze systemic change.

At Marboh Studio, Marcelo continues to develop and share what he calls “living ideas” — regenerative prototypes, models, and cultural artifacts designed to inspire action, foster collective intelligence, and guide the transition toward a thriving ecological civilization.

Timeline of Selected Projects & Achievements

2025

The Transition Handbook (in progress)

A super practical guide that summarizes the most important actions for caring for the planet and cultivating a more beautiful and regenerative way of living.

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2024

The Most Beautiful Regeneration Plan for Rio Grande do Sul (Brazil)

A systemic recovery plan with extremely practical steps for post-disaster rebuilding, focused on long-term urban and ecological resilience as well as in the strengthening of communities.

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2024

Forest Heroes (Co-founder)

Developed a unique storytelling-based certification system for agroforestry food products, combining blockchain transparency with brand promotion to support regenerative producers.

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2024

Design strategy consultancy for Ekonavi

Supported Brazil’s largest environmental impact network in validating and tokenizing ecosystem regeneration efforts to attract investment to field projects.

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2023

CantodasAguas.eco.br Regenerative Complex

Led the strategic design and planning of an ambitious regenerative development in southern Brazil, integrating an ecovillage, research center, and innovation hub.

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2020–2021

Ootopia (Co-founder)

Developed a digital platform that uses geolocation, matchmaking algorithms, and gamification to foster collaboration among regenerative agents.

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2017–2019

Money of Good (Founder)

Conceived and prototyped a revolutionary fintech model based on positive-money principles, neuroscience, and blockchain to reward mindfulness and well-being through meditation.

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2006–2016

Nadism Club (Founder)

Created and led an international movement advocating for disconnection and inner balance as a means to reduce stress and environmental impact.

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2014

POA Bikes (Author)

Award-winning urban mobility project in Porto Alegre, Brazil, recognized for its strategic integration of government, civil society, and commerce to promote bike infrastructure and culture.

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1998–2003

Cyberorganic Movement & Visgo (Founder)

Creator of the pioneering “Cyberorganic” cultural/design approach—a fusion of biology and technology (predecessor to the SolarPunk movement). Founder of the Visgo brand, responsible for the world's first virtual fashion shows, in partnership with major brands, and nationally awarded for innovation.

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